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As you can see, it’s not a print at all. It’s a real letter that was attached to a magazine. Apparently, not many people of Slavic mentality could resist the temptation of opening and reading the occasionally found letter. :) The text of the letter had to figure out Winbau`s central idea for ads in its summer version. Anyway, it wasn’t so easy. Everybody has already got used, that Winbau is a super-effective temperature barrier for our homes. This idea, easily understood in wintertime is hardly acceptable for summer. So the concept was in a way shifted and in its summer variant we claimed, that Winbau would keep the temperature, you like. Furthermore, the letter and this idea were written by the man, whose vital necessity was to keep the correct temperature all the time. It was written by Santa-Claus. He asked to solve the problem with one of his southern headquarters’ Windows in order to keep the comfortable temperature for his employees there.
All works for Winbau <<< back |
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